Senior Sales Consultant – CRM & PMS Solutions

Job Title: Senior Sales Consultant – CRM & PMS Solutions
Location: London, UK
Experience: 3+ Years preferred

About Us

Optimiser CRM and My Cloud Hospitality have entered a strategic partnership to deliver integrated technology solutions for the hospitality sector and beyond. Optimiser is an innovative CRM platform that helps businesses manage customer relationships, automate workflows, and drive growth. My Cloud Hospitality offers a next-generation Property Management System (PMS) designed to streamline hotel operations and enhance guest experiences.

Together, we are looking for a high-performing sales professional to promote and sell both solutions in the UK, Nordics, and Benelux markets.

Position Overview

We are seeking an experienced and motivated Senior Sales Consultant with a background in SaaS, hospitality technology, or software sales. This role will involve selling both Optimiser CRM and My Cloud Hospitality PMS to new and existing clients, with a focus on the hospitality sector as well as other industries where relevant. The ideal candidate will excel in consultative selling, relationship management, and closing high-value deals.

Key Responsibilities

• New Business Development – Identify, pursue, and close new sales opportunities for both CRM and PMS solutions.
• Client Engagement – Build and maintain strong, long-term client relationships as the primary point of contact.
• Product Demonstrations – Present and demonstrate both platforms to potential clients, tailoring presentations to client needs.
• Market Expansion – Develop and execute go-to-market strategies for the UK, Nordics, and Benelux regions.
• Cross-Promotion – Actively promote the benefits of integrated CRM and PMS solutions to maximise value for clients.
• Collaboration – Work closely with the marketing team to create and optimise lead-generation campaigns.
• Market Intelligence – Conduct research on industry trends, competitor offerings, and market opportunities.
• Negotiation & Closing – Negotiate contracts and close sales to achieve or exceed monthly and quarterly targets.
• Feedback Loop – Provide insights to product teams based on customer feedback and market demands.

Qualifications & Skills

• 3+ years of B2B software sales experience (SaaS, hospitality tech, CRM, or PMS preferred).
• Proven track record of meeting or exceeding sales targets.
• Strong understanding of hospitality operations, CRM workflows, or SaaS sales cycles.
• Excellent communication, presentation, and negotiation skills.
• Consultative selling approach with the ability to tailor solutions to client needs.
• Self-motivated with strong organisational skills and ability to work independently.
• Willingness to travel for client meetings, demos, and industry events.

Benefits

• Competitive salary with commission-based incentives.
• Opportunity to represent two leading technology solutions in high-growth markets.
• Career development and advancement opportunities.
• Supportive team culture with access to ongoing training and the latest sales tools.