Digital Sales Toolkit Helps You in Mastering Success in Sales | optimiser

CRM for Sales

Master success at sales with these digital sales toolkit

Advances in the sales role

What are digital sales tools?

Does my business need digital sales tools?

How will my business benefit from a Sales Suite?

Optimiser’s Sales Suite for all business



Advances in the sales role

It is widely accepted that a CRM tool is an effective way of improving your business’s internal and external people management: even before most businesses moved to entirely digital operation. In 2020 and 2021, even more of your company’s functions need to take place online; including sales which has always concerned building strong relationships predominantly in person.


  • Digital sales - remote selling
  • Studies show that many salespeople feel they do not have the software necessary to carry out their tasks effectively
  • More human relationship building needed than ever before
  • To increase productivity, there is a need for automations to carry out repetitive, time-draining, manual tasks
  • Customers are more advanced than ever- and they do not enjoy being overtly sold to
  • Sales tools are becoming increasingly commonplace and as a result are more affordable than ever for businesses of any size and type


 What are digital sales tools?

Digital sales tools are pieces of IT software that help you and your team perfect the customer acquisition journey. Often bundled and sold as a suite of sales or lead management software, digital sales tools include:

  • Sales pipeline
  • AI automations
  • Integrated CRM tools
  • Calendar- sales team management
  • Analytics - reports and custom equations
  • Marketing integrations
  • A B2C and B2B sales toolkit that understands and meets those unique role requirements
  • Contacts and Accounts - developing the profiles
  • KPI and task tracking




Sales take a lot of legwork to close successfully- many sales managers or reps will find a lot of their time weekly is spent using large data spreadsheets for forecasting, upkeep and tracking duties: consuming both time and energy that could be better used elsewhere.



 Does my business need digital sales tools?

By avoiding the use of digital sales tools in order to save money or save time on implementation and training, you may find that you fall behind other market competitors. This can have a more detrimental effect on your revenue and productivity than a sales tool: in other words, your business does need sales tools! 


“People do not buy goods and services. They buy relations, stories and magic,”

  • Seth Godin


Many sales reps report feeling unable to carry out their jobs effectively due to the type of software they have to support them in their role. Not only will your overall business health thank you for investing in sales tools, but your reps will too.


If you find yourself struggling in these key sales areas:

  • Keeping the customer at the centre of your sales funnel
  • Building meaningful relationships
  • Understanding your main prospect channels
  • Nurturing your large customer database
  • Managing your sales budget
  • Personalising communications to create value for prospects and contacts
  • Closing deals successfully


How will my business benefit from a sales suite?

Internal coordination

Above all, your sales suite acts as a single centre point for your sales operations across your business. From centralising your data to coordinating the varied and conflicting schedules of your team of reps, your business will benefit from having your sales process streamlined and an optimised workflow.


CRM integration 

Fully CRM-integrated Sales Suite pairs your strongest essential sales tools with your core CRM suite to create a sales process that is truly all about the customer. Allowing you to customise messaging.




Automations increase productivity, having an impact on your overall revenue and helping you score a great ROI with every customer onboarded.

  1. Predictive lead scoring ensures you only dedicate your time to the most promising prospects, creating a higher success rate and reducing resource drains on cold leads. 
  2. Automated lead nurturing allows teams to follow-up and personalise steps of the onboarding process without the need for manual input 


Optimiser’s Sales Suite for all businesses

Optimiser’s Sales Suite is fully customisable. A CRM software company based in India: this global CRM provider creates intuitive subscriptions to help businesses of all sizes optimise their processes. The expert onboarding team works with you to identify the areas in which your business needs optimising, and works with you to create a personalised subscription containing all the exact features you need under a single subscription cost. Marketing suite for sales coordinates the efforts of marketing and salespeople for a more effective and streamlined lead nurturing and prospect onboarding process. See how digital business management tools can optimise your business with Optimiser’s free CRM software demo, including 30 day access to all of the solution suites including a set of powerful sales software. 


Optimiser is a comprehensive CRM software company, providing businesses a customisable solution to their personal goals for sales, productivity, and growth. Powerful integrated modules include lead management software, a B2B sales toolkit, automated marketing suite and more for sale under a single subscription. Try Optimiser’s CRM software demo with access to the full Enterprise Licence FREE for 30 days, and find out how you can skyrocket productivity in just one month!


30 days free trial. No credit card required

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